About us

CEO Notes

ASDAN’s mission is to support the personal, social and vocational development of young people. We believe in a broad education that develops skills for learning, life and work.

We are a curriculum development organisation and a regulated awarding body. All of our programmes and qualifications are underpinned by a tried and tested approach to supporting the systematic development of key skills such as teamwork and leadership, problem solving and creative thinking, researching and presenting. Through the development of these skills, our courses instil in young people the resilience, personal effectiveness and wellbeing that are key to their future success.

In the UK, we are looking at how our courses can keep pace with the changes happening at work and in education. We want to make sure that our courses help students apply their knowledge and skills at work, at home, and in their communities. For me, this is the key learning challenge for modern, global life  – and I look forward to continuing to work with colleagues at ASDAN China on it.

Jenny Williams


ASDAN Introduction


ASDAN (Award Scheme Development and Accreditation Network) is a charitable social enterprise, endorsed by the British Qualifications and Curriculum Authority (QCA) and the Universities and Colleges Admissions Service (UCAS). It has provided Quality education certification and leadership courses for students all over the world for over 33 years. There are currently 6000 registered centers under ASDAN’s global network and every year more than 200,000 students are involved in different ASDAN programmes. ASDAN has published over 100 different kinds of academic materials, and is one of most influential international education organizations providing some of the highest level academic, quality education. Certificates awarded by ASDAN are accepted by many renowned universities and companies in the UK and the US.


ASDAN China was founded in September 2011,and currently co-operates with 351 international schools and key schools in 52 cities. Up till 2016, more than 150,000 students participated in ASDAN China programs.

ASDAN China currently cooperates with top international educational organizations and prestigious universities across the world. With the aim of introducing high quality education resources on subjects such as business, economics, mathematics,physics, chemistry, engineering, information science, biology,leadership, social studies and art into China. ASDAN China hopes to connect after-class activities with school classes, and aims to help schools improve their overall extra curricular activities, by providing students with high quality educational esources.

Vision and Values

ASDAN's Purpose

ASDAN's charitable purpose is: "The advancement of education, by providing opportunities for all learners to develop their personal and social attributes and levels of achievement through ASDAN awards and resources, and the relief of poverty, where poverty inhibits such opportunities for learners."

ASDAN's Mission and Vision

ASDAN rewards learners' success in a range of skills and settings from Entry level to University entrance.

ASDAN's Educational Values

  • Providing opportunities for all to achieve quality education
  • Promoting personal and social development
  • Celebrating systematic and progressive recognition of achievement
  • Promoting assessment for learning
  • Supporting personalized learning

ASDAN's Organizational Values

People matter:Our aim is to operate ASDAN as a socially responsible organization, and one which values, supports,uses and develops the skills and talents of all of its staff.

Supporting teachers:We aim to work closely with educators in formal and non-formal settings and to support them in their work putting our educational values into practice with learners.

Independent:We are not beholden to anyone. We are independent of government and work with all those involved in the education system to achieve our goals.

Open:We aim to work without prejudice of any kind, learning from our experiences. We are proud of what we do, and we endeavour to communicate our work clearly and honestly.

Accountable: We are responsible to those we exist to serve: learners, teachers, as well as to those who support our work. Professionally and financially, we are sound, scrupulous,efficient and effective.

Development Key Facts


More than 6,000 registered centres all over the world.

Approved by the Department for Education in the UK.

Approved by Ofqual (England), DfES (Wales), CCEA(Northern Ireland) and SQA (Scotland).

ASDAN programmes and qualifications are also recognised by the Department for Education. When ASDAN qualifications were given formal GCSE equivalence and included in league tables from September 2004, inevitably this gave ASDAN a heightened status and credibility in the world of education.

Highlighted in the Tomlinson Report (2004). The Tomlinson Report (October 2004) highlighted ASDAN as an example of good practice in relation to the accreditation of wider activities, and this still has significance today. The Qualifications and Curriculum Development Agency made reference to ASDAN in a number of reports for which ASDAN was a key contributor, notably "Ways to Accredit Generic Learning".

Recognized by the Universities and Colleges Admissions Service (UCAS) in relation to HE Entry.

Highlighted in the Nuffield Review as exemplary contemporary practice.

All ASDAN qualifications are approved by Ofqual and carry points comparable to GCSEs. As a guide, 25 points (Level 1) is comparable to a GCSE grade E/F and 46 points (Level 2) is comparable to a GCSE grade B.


09/2011 ASDAN China is set up in Beijing, its aims are to introduce advanced education resources to China,and to help schools build up a skilled-based education system and to advance after-class activities.
10/2011 Introduced the CoPE standard in China. Developed programs fit for Chinese students, through which they could gain 70 UCAS points.
02/2012 ASDAN Mini MBA Program started. Students visit famous establishments to learn how business and government affairs work in the US, the UK and the EU. Today, more than 3,200 students have participated in the Mini MBA program, and 55% of these students have obtained the CoPE certificate and the corresponding 70 UCAS. Students have praised the program for helping them with university preparation.
08/2012 Yale World Youth Economic Forum (Shanghai) founded. Co-hosted by ASDAN China alongside students from Yale University. This forum is held in August in Shanghai every year, with students from all over the world invited. It has now been running for 4 years, with participation from more than 20 countries including China, the USA, Switzerland, Germany, the UK, India, South Korea and Japan.
08/2011 Silk Road Adventure Program started, Students from Switzerland, Germany and other European countries with Chinese students accompanying, travel the Silk Road to explore Chinese culture. This programme is held every summer, and more than 400 Chinese and foreign students have participated the program.
09/2012 The first ASDAN teachers' conferences in Shanghai and Shenzhen. ASDAN China accommodates all teachers to attend the meeting, allowing teachers to share their teaching experiences with each other. This program is held every September, and has been running for the past 4 years. Nearly 700 teachers from more than 150 schools attend the conference each year.
10/2012 ASDAN Business Simulation started. ASDAN China held the program with international schools and key schools together nationwide. An advanced business simulation with IT system is introduced, with real trading rules running in near-life simulation. 28 simulations have been held so far, with more than 4000 students participating.
02/2013 ASDAN Model United Nations Program started. We organized Chinese high school students to attend the NAIMUN, YMUN, HMUN and MITMUNC. Students participating in the program have the chance to receive the AoPE certificate and obtain 30 UCAS. Held during the winter holiday, more than 800 students have participated in the program so far.
03/2013 The beginning of our work to help international schools and key schools to build up their extra-curricular activities through the application of the ASDAN Academic standards.
06/2013 Start to develop an online learning platform for CoPE and AoPE, allowing for better preparation for online education in the future.
08/2014 The first ASDAN Math Tournament (China) is held in Beijing. The competition was co-hosted with SMT organizing committee, firstly introducing the team-based competition into China. More than 700 students from 120 different schools participated. The High School Affiliated to Renmin University of China won the first price.
02/2015 ASDAN International Math Tournament Programme started. Chinese high school students are organized to attend the Harvard-MIT Math Tournament and Stanford Math Tournament, with 180 students from 21 different schools participating.
04/2015 ASDAN China form a strategic partnership with the American Physics organization - American Association Of Physics Teachers (AAPT). ASDAN China introduces the PhysicsBowl for the first time. Nearly 4000 students attend the competition at 59 exam centres spread across 5 competition regions. Nanjing Foreign Language School won the first place in Group B, and Xi'an. Gaoxin No.1 High School won the first place in Group A.
07/2015 ASDAN China becomes an official partner of the London International Youth Science Forum (LIYSF). LYISF is one of the top high school forums in the world. 40 students from China were selected to attend over the summer. Students were given the chance to visit advanced labs in famous universities, scientific research institutions and several famous companies.
08/2015 The second ASDAN Math Tournament is held in Beijing. The combined effort of Harvard, MIT, Stanford,Princeton, Johns Hopkins and UC Berkeley Math Competition Committees for the first time, creating a unique math competition. New exciting math concepts and competition rules were introduced, giving students the chance to enjoy these famous university-led math competitions in China.
08/2015 The first official ASDAN Sustainable Project Competition (ISWEEEP) is held in Beijing, with 160 teams from across China attending the competition. The teams awarded first prize were given the opportunity to attend a fully funded trip to the US to present their projects in the final.
  • Partnering with Princeton University Math Competition (PUMaC), we will organize students to participate in the US competition.
  • Working with American Regions Mathematics League (ARML) as an official partner, we will introduce the 'ARML Local' to Chinese high schools next year.
  • Cooperating with The Royal Society of Chemistry, we will introduce a team based chemistry competition in China.
  • By growing our partnership with the AAPT, we will organize annual physics seminars, trainings,membership development, assessment activities and more.
  • By working with The Royal Society of Biology (RSB) as an official partner, we introduced the 'British Biology Olympiad' to China, and compete with 7000 British students for medals.
  • Cooperating with Center for Excellence in Education (CEE), we will recommend the awarded students in science programs to attend the advanced research project 'RSI·Tsinghua'.
04/2016 Holding ASDAN teachers training conferences in each region to provide 6 categories (PSHE & Citizenship, Curriculum Subjects, Vocational & Careers, Non-Formal Learning, Sport, and Volunteering & Leadership) with elective course plans for 38 extracurricular activities for teachers.
05/2016 Working with USA biology Olympiad (USABO) as an official partner, we introduced the 'USA biology Olympiad' to China as BioOlympiad Initiative USA-China. Chinese students will compete with 10,000 American students.
  • Working with Oxford Royale Academy as an official partner, we selected top students to attend Oxford Summer School. Students can choose from 23 high quality university classes and study with top students from 71 countries.
  • Working with Stanford university as an official partner, we selected outstanding students to attend Stanford Pre-Collegiate International Institute. Students can learn more about Stanford spirit and attend special classes.
  • By working in partnership with New York Film Academy (NYFA), we held the first New York Film Academy Summer Camp in Beijing. It provided 60 students who were interested in film with a great platform from which they made their first micro film of their life.
  • Working with the British Physics Olympiad (BPhO) as an official partner. Chinese and British students will compete together for the top 3 awards. All the papers are graded in the Physics Department of the University of Oxford.
  • Cooperating with the BPhO, introducing the British Physics Winter Camp into China, run by head coaches from the UK.
08/2016 Inviting Poshen·Loh (the national coach of the USA International Mathematical Olypiad team) as a consultant for the ASDAN Math Tourament, giving teachers and students lectures and instructions about teaching and learning math.
  • Cooperating with Goettingen university about XLAB program from which 45 Nobel laureates graduated from. We will select outstanding students to attend the winter camp, they can not only learn from the scientists in advanced labs but also can apply their knowledge into practice.
  • Working with Berkeley Math Tournament Committee as an official partner, we will introduce Berkeley Mini-Math Tournament (China) to provide middle school students with an international math tournament.
  • A range of top international competitions and summer/winter camps are coming to fruition in the very near future.

Join us

Job Description for Project China Posts

Business development and curriculum/course design

Main tasks:

  • Contribute to and lead conferences and seminars for education sector staff in China (mainly principals and teachers)
  • Organise different programmes in China like business simulation events, mathematics tournaments, leadership training, and cultural study trips
  • Design and deliver personal skills trainings
  • Coach and assist client schools/organisations with their school/organisation activities
  • Design and promote different educational programmes based on the market needs
International programme design and management

Main tasks:

  • Assist with the recruitment of students to the international programmes through liaison with school principals, heads of sections and other key staff
  • Organise and lead training for schools/staff/students about the international programmes
  • Lead international programmes in UK/US/Europe (from 4 or 5 day trips, to a two week study tour)
  • Coach students with their academic research during the study tours
  • Check portfolios regularly on the trips and support students in completing their work
  • Assist with the qualification assessment (CoPE and AoPE in particular)
  • Design and promote new programmes appropriate for international schools

HighLights of the Job

  • A great learning experience in Beijing: our office is close to the 2008 Olympic Park
  • Based in China, but with the opportunity to lead programmes in UK/Europe/USA, as well as travelling to different cities in China
  • An excellent opportunity to learn Chinese in a context where you will be living and working with Mandarin speakers (who are also all pretty fluent in English!)
  • A young, passionate and international team, who make the most of every opportunity!
  • Free accommodation is offered 10 minutes from the office
  • Friendly and creative working environment within a flexible working culture
  • Encouragement for entrepreneurship and creativity: if you can design a programme in your dream country, we will support you with financial back up and human resources!

Person Specification

  • Willingness to commit for at least one year
  • Good organizational and entrepreneurial skills
  • Maturity and international experience
  • Reliable, happy and flexible personality
  • Fluent English (working language is English)
  • Preferred: work experience in a project/business development environment
  • Preferred: degree in Business/Economics

About us

Beijing Office

Address: C3-1807, Tianchang Yuan, Olympic Media Center, Chaoyang District, Beijing, China

Office Number: 010-84828941,84828942

Shanghai Office

Address: 3-A67, Building 7, Chuangzhi Tiandi, Yangpu District,Shanghai

Office Number: 021-60927020

Shenzhen Office

Address: 15-A07, Building 3, Xunmei Keiji Guangchang, Nanshan District, Shenzhen

Office Number: 0755-86728072